“How do you say it?”
“Is it… Simplicit?”
“Simpli-SITE?”
“Simplicité?”
“Is it Italian? Oh.. maybe it’s in Spanish!”
Look, we get it. Our name is a little bit unconventional and can be hard to pronounce. But like most things, there’s a story behind it. And just for the record, it’s just “Simplicity” (/simˈplisədē/). Simplicity Tax Loans.
Our team has been in the property tax world since 2010, doing business in over a dozen different states by the end of the decade. We were preparing to open our doors in Texas in 2020, right in the middle of a worldwide pandemic. We didn’t know whether the way that humans interact and do business would ever be the same again.
It’s always been our desire to make it simple for property owners to protect their property and their pocketbook. In light of the way the world was changing, we reasoned that in order to be able to deliver on that promise we would have to invest heavily in technology. Thus the “E” in Simplicite was meant to stand for “Electronic,” the same way that we understand “email,” “e-signature,” or “e-commerce.”
As the world returned to some sense of normalcy, the importance of providing digital solutions for property tax loans became less important. We still aim to use technological solutions to streamline portions of the process. But, property tax loans continues to be a people-driven business. The ultimate purpose behind our service is to help Texas property owners protect and save on what is often their biggest asset and most prized possession: their property.
Simplicity is still our aim, but now the “E” has grown to mean more than “electronic.” As we’ve dreamt about the type of service that we want to provide for our customers, the meaning of our name has expanded to Encompass more of what you can Expect from us:
Excellence.
Effective.
Empathy.
Enabling.
Enriching.
Ethical.
Economical.
Efficacious.
Efficient.
Emancipating.
Encouraging.
Engaging.
Exceptional.
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